Check Out Our New And Improved Online Fan Shop!

PHILADELPHIA - The University of Pennsylvania’s Division of Recreation and Intercollegiate Athletics has announced a three-year partnership with Advanced-Online to outfit its fans in the most up-to-date Penn clothing and accessories.

Penn Athletics has developed an online website,, which contains more than 3,000 items from general and team-specific gear to gifts, flags and jewelry. In addition to the general store, each of Penn’s 33 varsity programs will have sport-specific links to make shopping easier for fans.

“Penn Athletics is delighted to announce the launch of our new online shopping store and partnership with Advanced-Online,” said Roger Reina, Penn’s Senior Associate Athletics Director for External Affairs. “All 33 of Penn's varsity programs will enjoy sport-specific offerings for their alumni, families, friends and fans.”

Advanced-Online is a unique provider of online stores for the collegiate and corporate market, with more than 2,000 online stores including Dartmouth, Ball State, Marshall, and SMU.

Advanced-Online specializes in providing technology for online stores, but is also an on-demand production model allowing clients to have access to more than 1,800 products for purchase by their fans, alumni, donors and students -- all produced and shipped within 24 hours. The Advanced-Online back order rate is by far the gold standard in the industry, at less than a quarter of 1-percent of all items shipped.

“We are thrilled to be working with Penn Athletics to provide a tremendous online shopping experience to their fans, alumni, donors and students,” said the President of Advanced-Online, Mike Standish.“We work with some of the leading brands in the nation in providing the technology to facilitate on-demand production. Adding Penn Athletics and its rich history to our portfolio continues to enhance our reputation as a leader in this field.”